Specialty Coffee Roaster
Wholesale and retail site with a subscription builder and a custom roast-date label generator.
- Industry
- Specialty Coffee Roaster
- Type
- Website
- Client
- Name withheld
- Headline result
- 2x repeat orders
Overview
A specialty roaster wanted one store for wholesale and retail, with subscriptions that customers can actually manage. We built a subscription builder and a label generator that prints roast dates on every bag.
Technologies Used
The Challenge
Wholesale orders came by email, subscription changes needed a support ticket, and bag labels were edited by hand.
Our Solution
- 1
Subscription builder
Customers choose beans, grind, and cadence, and can pause or swap any time.
- 2
Wholesale ordering
Approved cafes see their pricing and reorder in two clicks.
- 3
Roast-date labels
Labels generate from the roast schedule and print with the shipping label.
- 4
Retention emails
Reminders before each shipment reduce cancellations.
Results
- 2x repeat orders in 4 months
- Subscription cancellations down 27%
- Wholesale reorder time cut from 2 days to 2 minutes
- Label prep time per batch down 80%
Figures are rounded and describe the first months after launch.
Sho Solutions